Just Because You Can Make a Video Doesn’t Mean You Should

Conference Archive

FocusOn Learning 2016 Conference & Expo - June 8, 2016

JD Dillon

Chief Learning Architect

Video technology is ubiquitous. However, many professionals become so preoccupied with whether they CAN produce a video that they often don’t stop to think about whether they SHOULD. Too often, this results in the development of ineffective content that doesn’t support user needs, wastes viewers’ time, and sets a poor precedent for the use of video within the organization.

This session will cover strategic ways of applying video to facilitate learning within a modern performance ecosystem. You will assess the connection between video consumption habits in the real world and the workplace. You’ll examine practical examples in which video supports learning in unique and meaningful ways. You will leave this session with new ideas of how to quickly and creatively use video to address your organization’s knowledge and skill needs.

In this session, you will learn:

  • How to determine whether video is a right-fit learning solution
  • Specific ways in which video can support learning and performance
  • How to leverage familiar consumer video consumption behaviors at work
  • Simple guidelines for delivering video within a workplace context
  • How to integrate video with your other learning and performance strategies

Novice and intermediate designers, developers, managers, and project managers.

Technology discussed in this session:
YouTube, Netflix, Confluence, Kaltura, Axonify, PowerPoint, Blab, and Periscope.


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