When SMEs hand the instructional designer content it can sometimes be wordy, visually uninteresting, and without consideration for how people learn. Instructional designers are then tasked with taking these cluttered Word docs and PowerPoints and turning them into beautiful, on-brand assets built for how people learn. And while it's great to have exciting design tools and assets to help you make that content clearer, that can be tricky when you have little to no budget. Wouldn't it be great if there were a variety of free tools to help you create champagne assets on a beer budget?

In this session, you'll explore a variety of free (and freemium) tools that can assist you in creating beautiful learning assets on a budget. We'll discuss the principles of design and use a variety of tools that help us use balance, color, shape, and type to create assets that wow your users. You'll investigate how using Canva, the Noun Project, free Adobe tools, Wordmark, Google Fonts, and other easy-to-learn digital tools can help you with that dream of being able to create a champagne asset on a beer budget.

In this session, you will learn:

  • How to use principles of design to create assets that wow your users
  • How to modify Canva templates to your brand's needs
  • How to find beautiful images and icons for your learning assets
  • How to match colors and fonts across platforms
  • How the principles of design can increase retention


Designers, developers, managers

Technology discussed:

Adobe Colors, The Noun Project, Unsplash, Pexels, Wordmark, Google Fonts, Adobe Capture, Color Picker, Canva


Session Video