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Brian Donovan is the director of insight and client solutions for Root. Brian is responsible for leading Root’s research and insight competency; he helps clients like Hampton, Old Navy, and Procter & Gamble discover the unarticulated needs of their people. Previously, Brian was the creative director of Root’s digital interactive group. He holds a B.A. degree in visual communication from Kent State University and is pursuing a master’s degree in design methods at the Institute of Design in Chicago. Brian won a “Spirit of Root” award, as well as a Gold Award for visual communications from the Ohio Museum Association. He is a member of the Design Management Institute and AIGA.